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Flops and Fumbles: When Big Ideas Crash and Burn
Consumer Insights
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An Introduction to Concept Testing with Biosensors
Consumer Insights
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How to Map and Analyze a Customer Journey
Consumer Insights
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Deciphering Consumer Motivation with Biosensors
Consumer Insights
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What is Structural Equation Modeling?
Academia
Scientific Publications from Researchers Using iMotions
iMotion is used for some of the most interesting human behavior research studies done by top researchers around the world. Contact us to have your publication featured here.
All Publications
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What is Eye Tracking and How Does it Work?
Consumer Insights
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Facial Expression Analysis: The Complete Pocket Guide
Consumer Insights
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Galvanic Skin Response (GSR): The Complete Pocket Guide
Consumer Insights
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Understanding Human Behavior – A Physiological Approach
Consumer Insights
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EEG (Electroencephalography): The Complete Pocket Guide
Consumer Insights
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The Stroop Effect – How it Works and Why
Consumer Insights
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How to Analyze and Interpret Heat Maps
Consumer Insights
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How to Set Up a Cutting-Edge Research Lab [Steps and Examples]
Consumer Insights
How to articles and Research concepts
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Webinars
See All-
Biosensors in fragrance and cosmetic research – with Clarins
Webinar |Sensory and Perceptual
00:56:57
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Biosensors in mental health research
Webinar |Healthcare
01:00:49
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Transportation Simulator Labs with Dr. David Hurwitz
Webinar |Human Factors
00:59:13
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How iMotions helps change how we understand architecture
Webinar |Academia
00:59:20
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